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WHY do you want to be wealthy?

Updated: Jun 10, 2023

What is the amount of money you consider is big enough to call yourself wealthy?

£100K, £1M or even £10M?

But probably, far less clear, is WHY you want to be wealthy?

My Why

Let's back up a little and let me tell you how I discovered my WHY.

My earliest memory of money was when I was 8-years old; every week my parents gave me my pocket money, consisting of three ten pence pieces (£3 in 2023) and I would excitedly insert each shiny ten-pence piece into a transparent sepia-coloured piggy bank, that the local bank branch had given my parents to encourage us kids to save. And each week those sepia-tinged ten pence coins would grow into a treasure chest of potential that I just couldn’t wait to spend!

So, my earliest WHY about wealth was:

“Save just enough money to buy what I wanted and then spend it immediately when I reached my target!”

This learned behaviour would limit my wealthy life for next 30 years of my life, until one day, I woke up and realised had had nothing saved for my retirement, I had spent every penny I had ever earned.

I need a new WHY

If you want to learn more about my journey towards wealth then click here to get a free copy of my book The Job Delusion

Finding your WHY

“Once we understand our past, we can design our future”

Let's first look at your beliefs around money.

Money words

What words come to mind when you think about money?

1. Money is the root of all evil

2. Money doesn’t grow on trees

3. People won’t like you if you are wealthy

4. I’ll start saving when I am older

5. Investing in the stock market is the same as gambling

6. The harder I work the wealthier I will get

7. If I start my own business, it is just bound to fail

8. Leaving too much money to your kids will just spoil them.

Money beliefs

If you think back to your childhood, what ideas about money do you hear from your friends and family?

>Write down your memories on a piece of paper<

Money fears

What are you most afraid of about money?

1. Not having enough money for …

2. What others will think of you if you buy …

3. Being considered a failure for not having …

4. Being like my stingy friend …

>Write down some of your own fears on a piece of paper<

Now you know what beliefs you are running about money, it is not surprise that generating wealth for you has proved a challenge so far.

The next step is to start building new vision for your future wealthy life.

Money future

So, if you never had to worry about money again, what would you do differently and why? (i.e., save more than I spend)

- Dream big, if another person has achieved this, they why not you?

>Write down what you would do differently on a piece of paper<

What beliefs do you need to let go of to become wealthier? (i.e., I’m no good with money)

- Our beliefs are just stories we tell ourselves, ones we created in our early lives to make sense of the world and to protect ourselves from pain. What would happen if you rewrote those old stories into a more helpful one for your life today?

>Write down the beliefs you need to let go of on a piece of paper<

What steps do you need to take right now to become wealthier?

- Pay an extra £100 into my pension every month, or start a side hustle

>Write down your steps on a piece of paper<

Change is not easy

Great work, changing our beliefs about ourselves and the world is really hard, we are very invested in our stories and will defend them to the hilt, even if they are not helping us anymore.

Like any new behaviour you will have set backs and revert to old familiar habits, but the more you catch yourself doing these old behaviours the easier it will become to choose in the moment the new, more helpful, behaviours.

It’s not too late to change, we can’t change our past but we can start to change our behaviour today so that it will lead to a better future.


Let me share with you my life purpose and WHY I want to be wealthy.

In one sentence: I want to have enough resources so that I can be free to guide other people through the maze of the financial world to achieve the wealth they need to be free too.

Long-term goals:

  1. Create a passive income to pay all my bills in the short term and provide a retirement fund in the long term.

  2. Be free to invest in entrepreneurial ventures that excite me.

  3. Help my son grow his business and provide him with enough money to buy a home.

  4. Explore any subject that interests me without having to worry about paying my bills

  5. Have access to the best health care available

  6. Write a best-selling book

  7. Drink the very best Rosé from Provence

Time to Take Action

Now, be really honest with yourself, how actively are you working towards achieving your life purpose?

If you are not actively working towards your life purpose, then you need to change your behaviour and start taking action to get back on course.

There it is, an online, accountable list of reasons why I teach and learn how to be wealthy. What if you made a list like this and checked it every 6 months to see if you were moving towards your goals?

And, if you are ready to get serious about becoming wealthy, then sign up for my 90-day coaching programme that will bring you closer to achieving your life purpose.

52 views1 comment

תגובה אחת

Kevin Boyd
Kevin Boyd
03 ביוני 2023

Helpful insight into what motivates me to grow my wealth. Thanks Kevin 😀

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